BAF site serves up info and humor (July 2009)
The new Web site for Big Ass Fans Co., Lexington, Ky., incorporates a wealth of information supporting the expertise of design and engineering associated with the company’s large fans. The site also features a more intuitive structure, providing users with easier navigation and interactive applications. Amongst its informative content, Big Ass Fans integrates entertaining and lighthearted content. Visitors can upload their own home videos in the “Genius Not at Work” section, as well give complimentary or critical feedback to the company.