Under a soft golden glow of delicately curved stainless steel mesh stands the new Loewe store in Valencia, Spain. Loewe, a luxury fashion retailer owned by LVMH Group-among whose many prestigious fashion subsidiaries include Louis Vuitton, Christian Dior and Marc Jacobs-has launched a new generation of stores for which Cambridge Architectural, Cambridge, Md., has provided unique floating ceiling design pieces at its flagship site.
Completed in September 2009, the new Loewe location occupies 2,320 square feet and features an upscale design worthy of its chic product line. Conceptualized by famed New York firm Peter Marino Architect, the store emulates a high-end gift box. Utilizing linear structural and furnishing elements and a mix of warm and cool tones, the space exudes a sophisticated elegance, speaking to the firm’s vision. Running above the lengths of the pathways in segmented tracks, 700 square feet of Cambridge mesh echoes the linear design qualities while providing a subtle visual contrast with its delicate curvature.
The overhead mesh structure was created with a modified flexible version of Cambridge’s Sawgrass metal fabric pattern. Functionally, it serves to cover LED components, and effectively mask the fixtures’ industrial aesthetic. The unique curvature of the structure also works with the pattern to deliberately sculpt lighting within the space.
Cambridge Architectural,
www.cambridgearchitectural.com
